How to Simplify And Win

Quick note: I should have posted recently, but I came down with something nasty and was sick as a dog. My apologies.

Complexity is a plague.

People who try to overcomplicate things to make themselves seem smarter wind up accomplishing nothing.

You know why?

Because practically nobody can follow it.

Complexity and jargon only leads to confusion, and confusion leads to nothing getting done.

That’s why we use metaphors when explaining something.

It’s why we break things down to the smallest chunks we can to absorb information.

Simplicity is everything.

If you can boil things down to their very essence and act on that knowledge, you have the capacity to win.

BUT

Simple doesn’t mean easy.

This is where a lot of people get mixed up.

Simple refers to the complexity behind a concept, easy refers to the difficulty.

The two don’t always meet in the middle. Sometimes, they don’t meet at all.

Take a look at the original iPod for example:

• Extremely user friendly

• Revolutionized the way we listened to music (taking it with you everywhere)

• Sleek, simple design

The concept behind it was simple: Take all of your music with you, and be able to access the main menu with 3 clicks of a button with a battery life of 10+ hours.

Trying to manufacture the iPod, especially with it’s touch wheel, sleek casing and promoted battery life?

Not easy at all.

Very, very difficult.

So, what do we do to simplify?

We start here:

First -

Ask yourself : “Why?”

“What is MY reason behind doing this?”

“Why am I here?”

Figure out your why.

If you don’t have a foundation, you’ll never have a real reason to stick to what you’re doing.

Once you have that figured out, you can move onto the next task.

Second -

You now have the “Why” to what you’re doing.

Now, take everything you know about the goal or task at hand, and strip it down to it’s essence.

See what’s essential to what your product, service, art, music.

Whatever it is, strip it down to the basics.

There’s a high chance you don’t need 80% of what you think you do.

Example:

Most people think you need a physical storefront, employees, marketing campaigns, licenses, grand opening etc. just to START a business!

Turns out, you only need a product or service and a way to invoice the client/customer.

The basics always win.

Lastly -

Execute with volume!

Once you have something simplified and you’re attuned to your “why”, it’s time to execute.

You’ve figured out what works, do it with volume.

To borrow from Alex Hormozi - don’t be cute.

You know what works.

Now do a lot of it.

Simplicity is everything.

People love over-complicating things to make themselves seem both smarter and more important than they really are.

Don’t do that

Take a look at yourself and decide if you care more about your ego or getting results.

One Last Thing:

If you found this post helpful or valuable and you wish to work 1 on 1 with me, I’m going to post my social links below

You can find me on them daily, feel free to send me a DM.

Appreciate you all,

Evan